Before I share my words of daily wisdom with you, allow me to point out the following: this post is filed under ‘News You Can Use’ but unfortunately there’s nothing useful about this piece of content. Instead, I’m going off on a well needed rant.
Why is that, you ask?
The ACCU-CHEK Nano commercial I came across last night. In a nutshell, it’s horrid. Really, have a look for yourself in the video below. You’d think you were viewing an ad for a kid’s cereal, a pair of sneakers, or the latest toy based on the tone and catchy music.
Luckily, I’m not a diabetic. But I’m willing to bet that the millions of people that are, aren’t amused by this campaign. This isn’t an iPhone you can show off to friends for God’s sake. It’s a device used to monitor a horrible disease – one that can lead to heart attacks, strokes, kidney failure, blindness, gangrene of the extremities, and anything else you can think of.
I have one thing to say to everyone who took part in the making of this commercial: idiots. That’s it, I’m done…